STOP GUESSING. START GROWING. ✦
STOP GUESSING. START GROWING. ✦
Making brands impossible to ignore.
Digital presence audits, visibility strategy, and growth direction for brands ready to show up online intentionally, consistently, and unforgettably.
Digital Presence Audits ✦
Visibility Strategy ✦
Creator Audits ✦
Campaign Direction ✦
Growth Positioning ✦
Brand Identity Strategy ✦
Digital Presence Audits ✦ Visibility Strategy ✦ Creator Audits ✦ Campaign Direction ✦ Growth Positioning ✦ Brand Identity Strategy ✦
What is The Blueprint?
Strategy designed to make your presence work harder.
The Blueprint™ is the strategy division of CallMeThobs Studio — built for brands, creators, and small businesses who know their work is good but can't quite figure out why the internet hasn't caught on yet.
We do the deep-dive work so you don't have to guess. Every audit, strategy doc, and growth plan is custom — no templates, no copy-paste, no generic advice. Just clear, culturally-informed strategy built around where you are and where you're trying to go.
"The Blueprint isn't about being everywhere. It's about being unavoidable in the right places."
Built for Cultural Fluency
Strategy that understands how internet culture actually moves — and positions your brand to move with it, not against it.
Custom. Always.
Every deliverable is built from scratch around your brand, your audience, and your goals. Nothing off-the-shelf here.
Clarity Over Complexity
You'll leave with a strategy you actually understand — and can actually execute. Clear priorities, clear next steps.
What we build for you
Brand Roast
$100 ✦ 2–3 Business DaysFor creators and small businesses who want quick, honest feedback on their digital presence without committing to a full audit.
Brand Check
$350 ✦ 5–7 Business DaysFor creators and small businesses that need strategic direction and want to understand what's working, what's not, and where to focus next.
The Blueprint
$650 ✦ 7–10 Business DaysFor businesses, creators, and organizations ready for a comprehensive strategic roadmap that looks at the entire customer experience.
Strategy Intensive
$850 ✦ 90-Minute Live SessionFor founders, creators, and business owners who want live collaboration to solve challenges, refine ideas, or plan what's next.
Clear Steps. Custom Results.
Inquiry + Discovery
You fill out our intake form and we have a short discovery call to understand your brand, goals, and what's not working online.
Week 1Research + Analysis
We go deep — auditing your platforms, researching your audience, your competitors, and the landscape you're operating in.
Weeks 1–2Custom Audit Creation
We build your fully designed, branded audit report with scored sections, findings, and clear strategic callouts.
Weeks 2–3Strategy + Next Steps
We walk you through the audit on a strategy call so you leave knowing exactly what to do and in what order.
Week 3–4Bae's Baekery is the real deal — a beloved local bakery with a loyal following, beautiful product photography, and genuine community love. They were already doing the most online in the best way. But when you're doing everything, it's easy for your strongest moments to get buried under the noise.
We partnered with Bae's to run a full Digital Presence Audit — not to fix what was broken, but to help them figure out where to focus so their best stuff could shine the loudest. Here's what we found.
How Bae’s Baekery went from hidden gem to online staple.
Featured Client
"Instagram is the foundation. TikTok is the opportunity. The goal isn't to do more — it's to let each platform do its job."
Instagram's 3.7% engagement rate shows a loyal, active audience. TikTok's 26% engagement rate — even at 2.9K followers — signals massive untapped reach potential. The strategy: stabilize Instagram, activate TikTok, and let Google Ads drive local intent.
Built for brands people actually want to remember.
Stop second-guessing your presence and start building it with intention. The Blueprint gives you the clarity to move and the strategy to grow.
Currently booking Q3 2026 · Limited spots available each month

