You found the hub. Welcome.
I'm Thobi — professional overthinker, occasional voice of reason, and the person behind CallMeThobs.
Some people are here for branding. Some are here for internet commentary. Some are here because they've somehow become invested in whatever chaos I'm navigating this week.
No matter how you got here, I'm glad you made it.
Here's where to start. ✨Okay, so why are you here?
I'm Here for the Branding Tips
You want strategy. You want clarity. You want someone to actually look at your brand and tell you what's working and what's not. You're in the right place.
I Want the Lore
Long form thoughts on branding, internet culture, and whatever I've been turning over in my brain lately. No fluff. Just actual opinions.
I Want to Work With You
You need someone in your corner who actually gets it. Whether it's a strategy session or a full brand audit, let's figure out what you need.
I Just Want to Hang Out
Completely valid. Come find me on Instagram, Threads, and TikTok. Fair warning: I have a lot of opinions and zero chill about internet culture. You've been warned. hehe 🩷
Currently, the most visited tabs in my brain are:
The Blueprint™ Launch
it's giving exactly what it was supposed to give
Creator Presence Audits
two incredible clients. no further questions.
Off-Campus
I mean have you seen Belmont Cameli?!
King of Gluttony
Me and Ana Huang go together real bad.
My On Repeat Playlist
always bangers. all the time. never fails.
London 🇬🇧
Harry Styles. need I say more.
Everyone Wants In
Long form yapping about branding, creative rebuilding, and the internet. This one got personal. I'm not sorry about it.
If your digital presence isn't showing how good your work actually is, that's not a you problem. That's a strategy problem.
The Blueprint™ was built for exactly this. Custom audits, real findings, and a 30 min strategy call so you leave knowing exactly what to do next.
Founders rate open through July 2026 👀 Enter The Blueprint™ →I finished my 6th year of teaching and 1st year of grad school!
I'm not crying you're crying. Sometimes it's the small things. Especially after the year I've had!
And speaking of wins — The Blueprint™ is officially open and I have 10 founders rate spots available before prices go up in July 2026.
Founders rate ends July 2026. Don't sleep on this one. hehe 🩷 Claim Your Spot ✨ We're just getting started ✨